Brand Strategy
Brand Identity
Illustration and Design
Social Media Marketing
A splitboard is a snowboard that can be separated into two parts (like skis) and used with climbing skins to hike up slopes. It allows avid snowboarders to more easily access remote and untracked terrain and as a sport and movement is growing more popular.
Tracey is a legendary back country guide who has a passion to share her knowledge and stoke with others. She approached me in late 2019 to help her brand, launch and promote this inaugural festival.
The festival was a success! I will share more details soon.